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Get to know us

Services and history

"SWAROOP" is a brand owned by "AADHYASWAROOP ONLINE PRIVATE LIMITED" company ( also a StartUP) formed in Moradabad (UP), India.

Our Online E-Commerce Website is: https://swarooponline.com

We have our garment retail showroom and warehouse in Moradabad (UP), India. Presently, we are in the following businesses in the Garment.

RETAIL
WHOLESALE & DISTRIBUTION
EXPORT
E-COMMERCE

All the products are available at our warehouse in Moradabad.

People and culture

Trust And Belief!

Our story began in 2016 at our home in Moradabad, UP, India where we started selling woolen suits and shawls from our home. With only one desk and next to no free time, our brand was born. Our passion for unique design and collaboration brought our vision, and products, to life.

The name of the brand – SWAROOP is extracted from our great grandfather’s name Late Shri RAMSWAROOP SINGH ji, who lived his life as a mature personality and gave us the wisdom to explore in life.

Now the brand is owned by the company:

AadhyaSwaroop Online Private Limited.

We are also registered as a certified DPIIT-recognized StartUp.